This year’s crop of Super Bowl ads, and the dollars spent on them during Seattle’s 43-8 rout of Denver, spotlighted the unique challenges some automakers face in realigning their brand images with their expanding product portfolios.
This year’s crop of Super Bowl ads, and the dollars spent on them during Seattle’s 43-8 rout of Denver, spotlighted the unique challenges some automakers face in realigning their brand images with their expanding product portfolios.