Author: Automotive News n Feed
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Mercedes-AMG is born to be wild
In the latest new spot to top our weekly viral video charts, Mercedes-AMG preps for the Super Bowl.
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F&I masters employ emotion
In FandI, use emotion, then logic, suggests Rick McCormick of Reahard and Associates. “The only people that master the FandI craft are the people who use emotion at a very high level. Logic is only used to wrap up the sale,” he said.
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Buick deploys Cam Newton for Super Bowl spot, leverages Instagram ads
Carolina Panther quarterback Cam Newton didn’t make it back to the big game this year, so he used his talents to help a crew of Pee Wee footballers in Buick’s Super Bowl spot to tout the Cascada and hot-selling Encore.
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AutoNews Now: Toyota urges dealers to battle tax
Toyota urges dealers to battle import tax; Waymo weighs in on ban; Analyst warns of unhealthy trends; Mel Farr’s battle; Uber to get autonomous Benzes; Mid-engine Vette spied?
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PSA will give DS brand separate showrooms to reverse sales slide
PSA Group will pull its DS cars out of Citroen showrooms as the automaker builds a smaller, distinct sales network in an effort to revive the upscale brand’s sliding sales.
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VW’s Seat says the new Ibiza is a major step forward
VW Group’s Seat unit said its new Ibiza is a major step forward for the brand in safety, design, performance and comfort because of its new platform. The improvements have made the fifth generation of the subcompact the “best Ibiza ever,” Seat said.
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Daimler, Uber strike partnership for self-driving vehicles
Daimler, the owner Mercedes-Benz, has struck an agreement with Uber to include the automaker’s self-driving vehicles on Uber’s ride-hailing network.
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VW will defrost your windshield with silver
Volkswagen has found a solution to foggy windows that does not require tiny wires implanted in the glass.
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PSA halts 3008 production after supplier plant fire
A fire at Recticel International’s factory in Most, Czech Republic, has forced PSA to halt the production of the Peugeot 3008 at its plant in Sochaux, France.
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German automakers see no way around post-Brexit tariffs
Germany’s auto industry is losing hope that trade tariffs with the UK can be avoided after the country quits the EU. BMW, along with the Germany-based European arms of GM and Ford know trade barriers would bring large, currently incalculable costs.