As dealers rethink online operations, they often return to a common goal: Find ways to keep shoppers on their websites longer. And well they should, said A.J. Maida, digital marketing director for Papa’s Chrysler-Dodge-Jeep-Ram in New Britain, Conn.
As dealers rethink online operations, they often return to a common goal: Find ways to keep shoppers on their websites longer. And well they should, said A.J. Maida, digital marketing director for Papa’s Chrysler-Dodge-Jeep-Ram in New Britain, Conn.