PSA named veteran industry executive manager Yves Bonnefont as Citroen’s deputy CEO. Bonnefont will lead the expansion of the upscale DS subbrand as well as the new positioning of Citroen’s C-line of vehicles.
PSA named veteran industry executive manager Yves Bonnefont as Citroen’s deputy CEO. Bonnefont will lead the expansion of the upscale DS subbrand as well as the new positioning of Citroen’s C-line of vehicles.