We hear an awful lot about the sorry state of Detroit’s luxury brands, but if you look at it objectively, Detroit actually isn’t bad at selling luxury vehicles. It’s just that the luxury vehicles are pickup trucks and SUVs.
We hear an awful lot about the sorry state of Detroit’s luxury brands, but if you look at it objectively, Detroit actually isn’t bad at selling luxury vehicles. It’s just that the luxury vehicles are pickup trucks and SUVs.